• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Marketing exists all throughout the world around us, and has many roles in business. Behind the every great concept or product is a creative mind helping to market it and promote to the masses. As a marketing major at the University of New Haven you’ll complement a strong foundation in the principles of business by specializing in how e-commerce and marketing technologies such as social media, database marketing, Google AdWords, and data mining have impacted and forever changed the traditional study and practice of marketing

You’ll also:

• Learn about modern competitive strategies, development processes, consumer research and distribution channels
• Explore advertising and international marketing
• Gain real-world experience through a supervised practicum or internship
• Have the opportunity to study abroad at our Tuscany, Italy, campus, for a semester or during a two-week program
• Create Google AdWords campaigns for real clients
• Be part of our AACSB-accredited Pompea College of Business, a distinction placing us among the top five percent of business schools worldwide
• Have the option to study in the Fast Track Program, which allows you to complete your B.S. in three years or your B.S. and MBA in four years (3 + 1)
• Participate in the University’s chapter of the American Marketing Association, which draws industry leaders to campus and provides extensive opportunities for networking

Combine your marketing major with a minor in international business or professional sales and graduate with the knowledge and marketing skill set that enable you to bring value to your future employer from day one on the job.

所属院系

进入哪个院系学习？ College of Business

中国学生入学要求

为来自中国的学生设计 Applicants must have official certified copies of senior secondary/high school records. English Language Requirement: TOEFL score (below 75 IBT) or a low IELTS score (below 6.0) or a low PTE score (below 53).

课程信息

学制：全日制(121 学分)

学费：US$40,170.00 (¥ 260,057) /年

开学时间：预计在八月 2022

申请截止日期：1-Jun-22

留学地点：College of BusinessWest Haven Campus,300 Boston Post Road,WEST HAVEN,Connecticut,6516, United States