• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

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Degree Description

The Lamar University Bachelor of Business Administration Degree in General Business -Advertising Concentration is an interdisciplinary program among the College of Business, the Department of Art and the Department of Communication. This field of study combines a solid knowledge of business with the creation and placement of information designed to produce sales.

Why Study Advertising at Lamar?

As a graduate of the Bachelor of Business Administration Degree in General Business -Advertising Concentration at Lamar University, you'll have taken courses focused on business environments and law, economics and finance, strategy and technology - so that in your career in advertising, you'll be ready for whatever comes your way, whether it's listening to stakeholders, working with art departments, learning about the latest technological developments in your field or competing effectively for a campaign or a new client's business.

Career Paths

This advertising business program offers you wide variety of career options. You will have the skills necessary to become an account manager or planner, a creative director, media expert or interactive marketer. If you're a great listener, if you are energetic and can adapt to a continually changing work environment and if you have a talent for coming up with creative, artistic ways to express yourself, then advertising may be the field for you.

Primary Careers

Advertising Executive, Creative Director, Account Manager

Career Areas

• Advertising
• Marketing
• Promotion
• Public Relations
• Project Management
• Account Management

Types of Employers

• Technology
• Telecommunications
• Manufacturing
• Advertising agencies
• Private corporations
• Small business owners

所属院系

进入哪个院系学习？ College of Business

中国学生入学要求

为来自中国的学生设计 If you are an international student who has never been enrolled at a post-secondary college or university, you must submit all required documents and show evidence of a cumulative 2.5 grade point average on all secondary school work. English language requirements: TOEFL Internet Based Total - 71, TOEFL Computer Based Total - 197, TOEFL Paper-Based Total - 527, IELTS Total - 6.0.

课程信息

学制：全日制(120 小时)

学费：US$22,734.00 (¥ 147,178) /年

开学时间：2022八月17日

申请截止日期：

留学地点：College of BusinessBEAUMONT,Texas,77710, United States